New Federation Business Data Lake Solution paves way for Big Data to disrupt every industry around the globe

The Federation Business Data Lake delivers a fully engineered enterprise-grade data lake to clear the path for disruptive differentiation.

EMC Corporation has announced the Federation Business Data Lake. The fully engineered solution includes leading storage and Big Data analytics technologies from EMC Information Infrastructure, Pivotal, and VMware to help customers leverage the new world of Big Data, thereby clearing the path for new insights and disruptive differentiation.

Implemented in as little as seven days, the Federation Business Data Lake simplifies the complex task of building a Data Lake and is designed for speed, self-service and scalability for the enterprise, enabling organisations to begin making better-informed business decisions using Big Data analytics. The Federation Business Data Lake joins the Enterprise Hybrid Cloud Solution as a converged solution from the EMC Federation that will redefine infrastructure to maximise the speed and agility for IT organisations deploying Hybrid Clouds and Data Lakes.

The incredible potential of Big Data is being driven first and foremost by the growth of data from traditional applications, modern applications, sensors and intelligent devices along with masses of new public data such as social media feeds.  The ability to capture and process that data is now possible because of the growth of inexpensive storage and limitless compute, and the invention of new technologies that enable real-time analysis and action.  These storage and analytics technologies, along with the massive data sets comprise the Business Data Lake.

Business Data Lakes are becoming a top corporate priority because they fill a critical gap left by traditional data warehousing. Companies with successful Data Lakes are leveraging the data and predictive models to build new products, applications and business models to redefine their industry, taking or extending the “Market Leader” role.


A highly effective Business Data Lake will provide three critical functions:firstly, it will store structured and unstructured data for all types of analytics; secondly, it will manage and analyse the data; and thirdly it will provide data to users and applications to enable real-time changes in outcomes and to influence critical decisions.

Until now, building an effective Data Lake has been difficult and complex. The Federation Business Data Lake solution makes it easy to deploy a Business Data Lake. Core products from the EMC Federation of Companies, EMC Information Infrastructure, Pivotal and VMware, provide the core functionality of the Federation Business Data Lake meeting the critical functional needs – Store, Analyze, Surface and Act.

EMC Data Lake Services:

A full suite of services and education is available with the Federation Business Data Lake to enable customers at varying stages of their Data Lake journey to implement the solution, prove out the value of the solution and quickly identify strategic Big Data use cases, including EMC Technology Onboarding Service, EMC Proof of Value Service, EMC Big Data Vision Workshop and Education Services.

The Federation Business Data Lake will be offered in directed availability in April 2015 with general availability in select countries.

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