EMC Southern Africa Changes the Channel (To Claude Schuck)

In line with its ongoing focus on the channel, EMC Southern Africa has appointed Claude Schuck as Channel Manager.

Formerly head of Dell’s Large Enterprise business unit, Schuck has almost two decades’ experience in the IT industry, including many years in the channel arena. Schuck’s work experience includes managing multiple customer and channel segments within different organisations, as well as developing various go-to-market sectors, their influences and drivers. EMC Southern Africa’s new Channel manager has led numerous teams across various IT organisations, earning a track record for delivering results. At Dell, he spent nine years in various roles including setting up the it’s channel business in South Africa as well as running the Large Enterprise business unit.

Schuck holds a B.Comm from Unisa and has gained the rest of his extensive expertise on the ground during almost 20 years in the IT industry.

Speaking to his new role at the major multinational technology player, Claude said that EMC has a strong future with its focus on Big Data and its ability to accelerate the organisation’s journey to cloud computing, and that it represents the future direction of the industry.

“I’m joining an organisation with an extremely mature channel programme which is enhanced and strengthened on an on-going basis,” he says. “The EMC Business Partner programme is well known in the industry and attract’s the high calibre of partner we need to succeed. My aim is to focus on customer intimacy and delivering customer excellence and value at every level.”

“I believe this can be achieved by empowering my colleagues and individuals in the channel to execute our values and strategy. By building up rapport and strong relationships with customers, we will be able to take that extra step in customer value,” he added.

EMC’s business partners are critical to the company’s ability to grow its footprint in southern Africa and relationships with its partners are based on trust and an in-depth knowledge, which enables business-critical solutions to be delivered to customers. The overarching goal is to further expand EMC’s market share throughout the territory.

EMC’s commitment to the channel includes becoming the first IT vendor in South Africa to specify that its customers in both the mid-market and SMB segments are channel-only engagements. This will avoid taking any direct business in partner-found or under-penetrated account opportunities.

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