The last couple of years have seen many exciting trends shaping the world of ICT, and the businesses that rely on technology to serve customers well. Hint: that’s practically every business. In the enterprise world, there has been the move to big data, and the analytics that go with it. There have been copious discussions about how this data can be captured and used to predict better, serve customers more effectively, and find trends that can be used to strategic advantage. There has been a collective move towards not talking about devices, but systems. Whereas earlier conversations were about delivering great apps for smartphones, the discussion has now turned to how devices are part of an ecosystem that helps people live, work and play smarter. This movement is correlated with the rise of the Internet of Things, where more and more devices speak to one another. Public Wi-Fi and almost universal connectivity is something that most now take for granted. And all of that again has fed into conversations about gigantic amounts data being generated, and how all this is data can be harnessed. Many of these trends are only going to be amplified in 2016 and beyond. And with that is coming a change in how organisations are handling all the data and information they’re expected to deal with. In fact, based on what we’ve recently seen, We’re confident that more and more businesses will be moving to all flash arrays like EMC’s XtremIO 4.0. There are several drivers for this. Chief amongst them is a need for speed and agility. Businesses need to be more nimble than ever before. Their data and insights need to be accessible. There has already been a move away from old-fashioned platter arrays to something called a hybrid array – where hard disks handle static pools of archives, and flash is used to store data that is regularly used. But as businesses are asked to become more responsive and faster still with their ICT, hybrids are making way for all-flash arrays. No wonder, because all-flash delivers substantial benefits. Imagine that you’re rolling out Virtual Desktops for your business. That’s when your workstation is just a screen and keyboard, with all the processing and data coming from your servers. Whether it’s 100 VDIs or 100,000, XtremIO delivers the cost effective agility needed for an amazingly consistent user experience. Traditional storage technology can’t do that. In fact, Virtual desktops running on XtremIO have applications that respond instantly and consistently, and are actually faster than on physical desktops. An amazing user experience is guaranteed, while the IT department gets to keep control of valuable data assets. Think about it. Genuinely high performance – we’re talking sub millisecond latencies irrespective of workload. And a user experience protected from application peak demands, antivirus scans or capacity issues. Now that’s true empowerment. And that’s just one way that all-flash solutions like XtremIO can help businesses do better. In fact, XtremIO helps create more agile data centers that change how business is done than any other all-flash solution in the world. In its year and a half on the market, the solution has achieved over USD 1 billion in bookings worldwide. The good news keeps rolling in. SAP reporting times are cut by 40%. And amazingly, XtremIO can actually unlock savings of 50% on both CAPEX and OPEX. No wonder 60% of US Fortune 100 companies are relying on it. The writing’s clearly on the wall. Hybrid Flash Arrays combining traditional platters with flash are dominant right now. But all-flash arrays are the fastest growth segment in enterprise storage, and look set to take over soon. And for good reason: they just make business sense.